The Brains Behind Netflix's Password Crackdown Departs

Anusuya Lahiri

September 11, 2025

Netflix (NASDAQ:NFLX) said Wednesday that Chief Product Officer Eunice Kim, who has served in the role since 2023, is departing the company.

Chief Technology Officer Elizabeth Stone will take over Kim’s responsibilities until Netflix appoints a permanent successor. The company did not disclose a reason for Kim’s departure, Bloomberg reported on Thursday.

During her five years at Netflix, Kim played a pivotal role in the password-sharing crackdown and directed how the service functioned for over 300 million users. She also guided product strategy as Netflix expanded into live shows, advertising, and video games.

Also Read: Sony Backs Netflix After KPop Demon Hunters Success, Calling Streamer The “Right Home” For Hit Film

Before joining Netflix, Kim led product teams at Alphabet’s (NASDAQ:GOOG) (NASDAQ:GOOGL) Google Play and YouTube.

In August, Netflix faced the loss of Matt and Ross Duffer, the creative duo behind Stranger Things, after reports confirmed they signed an exclusive deal with Paramount Skydance (NASDAQ:PSKY). The Duffers elevated the franchise with longer episodes, cinematic set pieces, and blockbuster budgets, making it one of Netflix’s most valuable global hits.

Despite the talent losses, Netflix stock gained 40% year-to-date, topping the NASDAQ 100 Index’s 14% returns.

The streaming giant drove growth by expanding its content slate, cracking down on password sharing, raising prices, and pushing into live sports and retail.

The company scored its first box office No. 1 with KPop Demon Hunters and secured streaming rights to Japan’s 2026 World Baseball Classic. It announced large-scale Netflix House experiences to monetize hit franchises.

Wedbush analyst Alicia Reese highlighted Netflix’s strong retention despite price hikes, crediting the ad tier, global content pipeline, and new ventures like sports and retail. She said the platform’s ad business is gaining traction in North America and will continue to scale globally.

NFLX Price Action: NFLX stock is trading higher by 0.17% to $1,249.84 premarket at last check Thursday.

Read Next:

CoreWeave Stock Jumps As New Ventures Arm Backs AI Startups With Capital And Cloud Power

Photo via Shutterstock

Recommended

The Fed Just Got Kneecapped - Here's What Happens Next - Ad

Gold Alert: Extraordinary Upside in One Stock (Not a Miner) - Ad

We've Seen This Before... and It Didn't End Well - Ad

FBI Director Kash Patel was asked about two stocks he bought earlier this year by a member of Congress on Wednesday and gave a surprising answer. The transactions come as members of Congress are working on legislation to ban lawmakers and cabinet members from buying and selling stocks.

Tucker Carlson Asks OpenAI CEO Sam Altman If He Ordered Employee's Murder

During an interview with OpenAI CEO Sam Altman, Tucker Carlson suggested Altman may have played a role in the death of former employee Suchir Balaji.

Elon's $25 Trillion Confession

Elon's $25 Trillion Confession - Ad

Elon Musk: "Tesla will become a $25 trillion company." That would make Tesla 8x bigger than Apple today. How is that possible? He admits it's all thanks to this one AI breakthrough that will take AI out of our computer screens and manifest a 250x boom here in the real world.

AstraZeneca Lung Cancer Combo Extends Patient Survival By Years In Key Study

AstraZeneca's Tagrisso with chemotherapy improved survival in advanced NSCLC, extending median overall survival by nearly 10 months over monotherapy.

Starbucks CEO Brian Niccol Bets Big On Health Trends, Doubling Down On Protein, Gluten-Free Options To Match Premium Coffee Experience

Starbucks is shifting its food strategy to appeal to health-conscious consumers. Plans to launch artisanal, high-protein beverages.

Prepare for the "Mar-a-Lago Accord" Money Shock

Prepare for the "Mar-a-Lago Accord" Money Shock - Ad

The global order is in chaos. And according to 40-year market veteran Dr. David Eifrig, the biggest controlled demolition of the old monetary order in history could now be here, too. That means if you don't take action today, your wealth could decline by 40%... (Yes, even your cash savings.)

Jaden Smith is moving to Paris as men's creative director for Christian Louboutin

Fashion-forward as men's creative director by Christian Louboutin and is moving to Paris, according to a report.

Kroger Q2 FY2025 Earnings Call Transcript

Here is the Kroger Q2 FY2025 earnings call transcript.

[Revealed] Trump's Next AI Executive Orders?

[Revealed] Trump's Next AI Executive Orders? - Ad

A White House insider with direct ties to Trump's inner circle just revealed what he calls "Manhattan II" - a potential $2.2 trillion AI initiative set to launch as soon as Oct 15. He says this could mirror past U.S. projects that minted fortunes - with small firms soaring 5,000% to 10,000% over two decades. And now he's giving away his #1 stock pick for free before the deadline.

Palantir CEO Alex Karp Warns China Exploiting US Weakness With Fentanyl And TikTok, Says Stability At Home Is America's Best Defense

Palantir CEO warns of China's exploitation of US through fentanyl, tech, influence. Calls for internal strength to counter Tai Chi strategy.

Charlie Kirk's Last Interview Highlighted Entrepreneurship and Musk — Elon Says 'Your Memory Lives Strong'

Charlie Kirk's final interview provided a glimpse into his thoughts on entrepreneurship, Gen Z, and Elon Musk.

October 16 Changes the Microchip Game - and Investing

October 16 Changes the Microchip Game - and Investing - Ad

George Gilder-dubbed "America's #1 Futurist"-says while everyone's chasing AI, the real opportunity is in a 4-nanometer tech millions of times more complex. It's not another chip - it replaces them. Now built in Arizona, Gilder says 3 companies tied to this "super-convergence" could soar.

Embed-Chart-H-1B-Visas-Explainer-Top Company Hires, ADVISORY

H-1B-VISAS-EXPLAINER-TOP COMPANY HIRES — Chart. The following digital embed shows the top 10 companies who have hired H1-B visa applicants during FY 2025. This chart is current as of Sept. 22, 2025 and will not update. Source: Department of Homeland Security

Detailed findings from AP investigation into how US tech firms enabled China's digital police state

BEIJING (AP) — American tech companies to a large degree designed and built China’s surveillance state, playing a far greater role in enabling human rights abuses than previously known, . They sold billions of dollars of technology to the Chinese police, government and surveillance companies, despite and that such tools were being used to , and .

Revealed: Something Big Happening Behind White House Doors?

Revealed: Something Big Happening Behind White House Doors? - Ad

A private sit-down at the Biltmore and inside the West Wing left me with a chilling prediction: Trump could make a radical move as soon asOct 15 that reshapes the global order, boosts U.S. power, and sparks the biggest American boom in 75 years. This rare opportunity may vanish once it hits the mainstream.

The surprising truth about dividend growth stocks

Dividend growth investing isn’t about maximizing current income, nor should it be confused with traditional growth investing. In fact, the currently falls on the value side of the US stock market.

Can MediaTek's New Chip Take On Qualcomm?

MediaTek intensifies its battle with Qualcomm for on-device AI dominance with the new Dimensity 9500 chip.

Trump's Radical Plans for the Dollar

Trump's Radical Plans for the Dollar - Ad

The Fed just slashed rates... yet mortgages have already soared higher. Meanwhile, Trump has his own plan for the dollar - a radical upgrade to our currency, already moving more money than Visa and Mastercard combined. Tech investor Eric Wade calls it the "Smart Dollar."

Huang Breaks Silence On Beijing Move Targeting Nvidia AI Chips

Nvidia (NASDAQ: NVDA) shares rebounded as CEO Jensen Huang addressed reports of China banning its AI chips.

Bitcoin, Ethereum, XRP Flat; Solana Rises: BTC Is On 'Knife's Edge,' Says Analytics Firm — Future Depends On This Level

Cryptocurrencies held steady while stocks hit fresh highs on Wednesday, as a downward revision to jobs data lowered optimism but strengthened expectations for rate cuts.

The "Mar-A-Lago Accord" Is Now Underway

The "Mar-A-Lago Accord" Is Now Underway - Ad

Rupert Murdoch's family reaches deal on who will control media empire after his death

has reached a deal on control of the 94-year-old mogul’s media empire after his death, ensuring no change in direction at Fox News, the most popular network for President Donald Trump and conservatives.

South Korean workers released after days of detention in Georgia return home

INCHEON, South Korea (AP) — A plane carrying more than 300 South Korean workers after days of detention in Georgia landed in South Korea on Friday.

The Fed Just Got Kneecapped - Here's What Happens Next

The Fed Just Got Kneecapped - Here's What Happens Next - Ad

A new law, S.1582, has just kneecapped the Federal Reserve - handing select companies the legal authority to mint a new form of American money. Investors who move now could see 40X gains by 2032... while the rest are left scrambling, wondering how they missed it.

Pfizer amps up push into obesity treatments with $4.9B deal for Metsera

Pfizer is doubling down on by spending $4.9 billion on the development-stage drugmaker Metsera.

Study links more frequent and severe heat waves to pollution from major fossil fuel producers

Fifty-five heat waves over the past quarter-century would not have happened without human-caused , according to a study published Wednesday.

Gold Alert: Extraordinary Upside in One Stock (Not a Miner)

Gold Alert: Extraordinary Upside in One Stock (Not a Miner) - Ad

Gold has hit all-time highs, breaking $3,600 an ounce - but history shows it could be on the verge of its biggest bull run in over half a century... triggered by a likely major event, eerily similar to what happened in the 1970s. (It's NOT inflation or anything you're likely expecting.) Now, a top analyst says you can capture ALL of the upside without touching a risky miner or a boring exchange-traded fund. He sees extraordinary potential gains long term with very little risk.

Uber App To Feature Blade Air Mobility Services In Joby's Next Big Step

Joby Aviation (JOBY) partners with Uber (UBER) to integrate Blade flights into Uber app in 2026.

Charlie Kirk Raised $85 Million Last Year — Widow Vows to Continue His Work

The assassination of Turning Point USA founder Charlie Kirk at a Utah Valley University event on September 10 has cast a shadow of uncertainty over the future of his political and business ventures.

We've Seen This Before... and It Didn't End Well

We've Seen This Before... and It Didn't End Well - Ad

Strange events are unfolding in the global financial system. A monetary reset dubbed the "Mar-a-Lago Accord" is quietly in motion, and the financial elite are already taking protective action. If history is any guide, you could lose up to 40% of your wealth in the next two years. Move your money before it's too late.

What I’ve done right with my portfolio

There are definitely things I get wrong in my investment portfolio.

Alex Jones asks US Supreme Court to hear appeal of $1.4 billion Sandy Hook judgment

Conspiracy theorist has asked the U.S. Supreme Court to hear his appeal of a Connecticut jury and judge issued against him for calling a hoax staged by crisis actors.

Elon's $25 Trillion Confession

Elon's $25 Trillion Confession - Ad

Rivals Compass and Anywhere Real Estate to combine in deal valued at $10 billion including debt

Two of the nation's biggest real estate services companies are combining in a deal that will bring Century 21, Compass and several other major brokerage brands under the same umbrella.

Hong Kong leader unveils plans to boost economy and nurture emerging industries beyond finance

HONG KONG (AP) — Hong Kong's leader announced plans Wednesday to speed up development of an economic powerhouse near its border with mainland China and nurture industries ranging from artificial intelligence to higher education as the city seeks new economic growth engines to maintain its international competitiveness.

Prepare for the "Mar-a-Lago Accord" Money Shock

Prepare for the "Mar-a-Lago Accord" Money Shock - Ad

BlackRock Turns Popular Mutual Funds Into Global Equity ETFs

BlackRock turns two top mutual funds into active ETFs, giving investors global equity exposure and strategies to manage volatility.

Steve Jobs Says Smart People Excel At This When Learning New Things, Science Shows He Had A Point

Steve Jobs believed in connecting dots, supported by neuroscience. Intelligence is seeing the whole thing, not just being book-smart. Others like Bezos and Buffett also value learning and open-mindedness.

[Revealed] Trump's Next AI Executive Orders?

[Revealed] Trump's Next AI Executive Orders? - Ad

Big Tech's energy-hungry data centers could be bumped off grids during power emergencies

HARRISBURG, Pa. (AP) — With the explosive growth of Big Tech's data centers threatening to overload U.S. electricity grids, policymakers are taking a hard look at a tough-love solution: bumping the energy-hungry data centers off grids during power emergencies.

Trending Now